Your Competitors Are Getting Your Calls. Here's Why.
The plumber down the street isn't better than you. He's just better managed online. Yelp, Google, Apple Maps, LSA — whoever shows up first wins the call. Right now, that's probably not you.
We fix that. HamCo manages every platform where homeowners find home service companies — so the calls go to you, not your competition.
Free audit · No commitment · We'll tell you honestly if we can help.
The Problem
Most Home Service Companies Are Invisible Online.
Not because they don't do great work. Because no one is managing their digital presence.
You're paying for ads that don't convert
Yelp and Google will happily take your money and show you impressive-looking dashboards. Without expert management, most of that spend is wasted.
Your competitors are getting your calls
The businesses showing up first in Yelp, Google Maps, and Apple Maps aren't necessarily the best — they're the most optimized. That's a fixable problem.
You don't have time to manage 4 platforms
Yelp, GBP, LSA, and Apple Business Connect each require consistent attention. Running a business and managing all four is a full-time job on top of a full-time job.
How It Works
Three Steps to Dominating Your Market
We've done this before. Here's the process.
Choose Your Tier
Pick the level of partnership that fits where you are — Local Presence Manager, Fractional CMO, Co-Pilot, or Embedded CEO. We'll confirm it's the right fit on our first call.
We Audit & Onboard
We audit every platform, identify the gaps, and build your strategy. You get a clear onboarding checklist so nothing falls through the cracks.
We Manage. You Grow.
We handle all four platforms every month — optimization, reporting, disputes, and strategy. You focus on running your business.
Is This You?
We're Not for Everyone. That's the Point.
HamCo works with a small number of home service companies at a time. We're selective because we're invested. Here's how to know if we're the right fit.
This Is For You If...
- You run a home service company (plumbing, HVAC, electrical, roofing, water heaters, landscaping, etc.)
- You're doing at least $500K/year and want to scale past $1M, $2M, or beyond
- You're tired of paying for marketing that doesn't produce calls
- You want one partner who owns your entire local digital presence
- You're coachable — you want strategy, not just execution
- You're willing to invest in your growth, not just hope for it
- You want to build something that lasts, not just survive the month
This Is NOT For You If...
- You're looking for a quick fix or a magic pill
- You want to set it and forget it — we require your participation
- You're not willing to implement what we recommend
- You're in an industry other than home services
- You want the cheapest option, not the best outcome
- You're not open to feedback on your operations or culture
- You think marketing alone will save a broken business
Transparent Pricing
Two Tiers. One Partner.
Month-to-month after the 3-month minimum. No contracts. No onboarding fee. We absorb the upfront load — we just ask for 3 months to deliver real results.
Local Presence Manager
Full-service management of the 4 highest-impact local advertising platforms. Pure execution — no strategy overhead. Just results on the platforms that drive home service calls.
- Google Business Profile: optimization, posts, Q&A & reputation management
- Google LSA: badge verification, bid strategy & lead dispute management
- Apple Business Connect: profile setup, place card & photo updates
- Yelp Ads: campaign setup, budget optimization & review strategy
- Monthly performance report across all 4 platforms
- Budget reallocation recommendations based on performance data
Fractional CMO
Anthony Hamilton serves as your Fractional CMO — owning your marketing strategy, managing all local ad platforms, coordinating with your web and SEO teams, and ensuring every marketing dollar works together.
- Everything in Local Presence Manager
- All additional platforms: Angi, Houzz, Nextdoor, Networx, Service Whale, Elocal & more
- Full HamCo marketing & branding vendor partner list
- Cross-agency coordination (web design, SEO, PPC partners)
- CMO-level marketing strategy & brand leadership
- Monthly marketing performance review & strategy sessions
- Brand consistency oversight across all channels
Ready to Go Deeper?
Marketing gets you found. But if you're ready to build the business behind the brand — operations, culture, systems, and growth — that's what our Consulting packages are built for.
Co-Pilot · $15,000/mo • Embedded CEO · $50,000/mo
Ad spend is billed separately in arrears. All prices are management fees only.
What We Manage
Four Platforms. Complete Coverage.
Every platform where homeowners find home service companies — managed by experts who specialize in this industry.
Stop Losing Jobs to Your Competitors.
Homeowners trust Yelp reviews before they trust anything else. If your profile isn't optimized, your competitor's is — and they're getting your calls. We fix that.
Your competitor is getting your calls
When a homeowner searches for your service on Yelp, the top result wins. If that's not you, you're invisible — and your competitor is cashing in.
Yelp's algorithm punishes neglect
Profiles that aren't actively managed get buried. Stale photos, unanswered reviews, and outdated info all signal to Yelp that you're not worth showing.
Bad reviews compound without a response strategy
One bad review without a response can tank your conversion rate. Most businesses don't have a system — we do.
What We Do Every Month
Campaign Setup & Optimization
We build your Yelp ad campaigns from the ground up — targeting, budget, creative, and bid strategy all dialed in for your market.
Review Strategy & Response Management
We build a system to generate more 5-star reviews and respond to every review — positive and negative — with a professional, on-brand voice.
Profile Optimization
Photos, service descriptions, categories, hours, and attributes — everything optimized to convert browsers into callers.
Centralized Billing Management
As a certified Yelp Advertising Partner, we front your ad spend and give you one clean invoice at month-end. No platform headaches.
Monthly Performance Reporting
Clear, honest reporting on impressions, clicks, calls, and cost-per-lead — so you always know exactly what your money is doing.
Yelp Advertising — Common Questions
Why HamCo
We're Not a Marketing Agency. We're Your Partner.
Most agencies manage dozens of industries. We specialize in home services — and we operate like a partner, not a vendor.
Home Services Only
We don't work with restaurants, retail, or real estate. Home services is our lane — plumbing, HVAC, electrical, water heaters, roofing, and more.
You Work With the Owner
Anthony Hamilton manages your account personally. Not a junior account manager. Not an offshore team. The owner.
Transparent Reporting
You get a clean monthly report showing exactly what was spent, where, and what it produced. No vanity metrics. No mystery charges.
Centralized Billing
We front your ad spend and invoice you once a month with a full breakdown. You never deal with platform billing headaches.
No Long-Term Contracts
Month-to-month after the 3-month minimum. We earn your business every month — not through a contract that traps you.
Certified on Every Platform
Certified Yelp Advertising Partner. Google Screened. Apple Verified. We have the credentials to do this right.
"The gap isn't effort. It's not intelligence. It's who's in the room with you."
— Anthony Hamilton, Founder
Free Resources
Not Ready to Start? Take This First.
Two free guides that show you exactly where your local marketing is leaking money — and how to fix it.
The Yelp Audit Checklist
12 things your Yelp profile needs to convert browsers into callers — and how to check each one in under 10 minutes.
- Profile completeness score
- Review response rate analysis
- Ad campaign efficiency check
- Competitor gap analysis
Free PDF · Instant download
The Local Ads Playbook
How home service companies waste 40% of their local ad budget — and the 5 fixes that stop the bleeding.
- Platform-by-platform budget allocation
- The Centralized Billing advantage
- Review velocity strategy
- LSA dispute management basics
Free PDF · Instant download
The Team
You Work With Real People.
Not a faceless agency. Not an offshore team. The people managing your accounts are the people who built this company.
Anthony Hamilton
Founder & Lead Strategist
Anthony built HamCo Marketing after years in home services, watching companies lose business to competitors who were simply better at managing their digital presence. He manages every client account personally.
Summer Hamilton
Operations & Client Success
Summer keeps everything running — client onboarding, reporting, billing, and communication. She's the reason clients always know what's happening with their accounts.
Billing FAQ
Straight Answers on How We Bill
No surprises. No fine print.
Let's Talk
Ready to Stop Losing Calls to Your Competitors?
Send us a message and we'll get back to you within one business day. No pitch. No pressure. Just a real conversation about whether we're the right fit.